5 Reasons to Automate Your Sales Process and Set Sail for Success

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Manual sales processes can leave you feeling like you’re rowing against the current. It is a waste of precious time and resources.   

But what if there was a way to sail smoothly towards your goals?  You need the right tools and processes to create and navigate a better sales journey.   

One crucial tool is sales automation. Here are five reasons why you should automate your life insurance sales process before the end of this year: 

  1. You’re drowning in paperwork. Did you know that, according to a recent Fidelity study, the average time to complete a paper-based sales process is a whopping 16 hours? That’s more than 1,400 advisor and staff hours wasted every week! With a digital process, you can slash that time by 58%. That’s giving you more time to focus on what really matters – your clients. 
  2. Your NIGO rates are sinking your ship. If your NIGO rates are between 25% and 30%, you’re not alone. But did you know that fixing a NIGO can make the sales process 300% to 400% more costly than an error-free digital process? That’s a leak in your boat that needs plugging, stat! 
  3. Your clients want first-class experience. Your clients don’t want to navigate the complicated waters alone. They want a trusted advisor to guide them through the process without interruption. With sales automation, you’re giving them transparency and speed. It’s the first-class experience they want and deserve. 
  4. Your process should be your brand’s best friend. First impressions matter. If your sales process doesn’t complement your brand experience, it’s time for an upgrade. Help your clients associate your firm with personal care, trust and expertise. It’s important for advisors as well. The services and technology you provide are key for recruiting advisors.
  5. You want to be the captain of your own ship. Manual processes are frustrating and slow you down. But with sales automation, you take control of your destiny. You’ll have the tools and processes you need to navigate any choppy waters and come out on top. Automating your process can lead to real, measurable results. Some companies that use sales automation have seen a 50% reduction in application review time. Others have achieved 70% faster application processing.

The life insurance industry is growing and changing. To stay ahead, you must embrace new technology like sales automation. You’ll add clients easily, process applications faster, and offer better service. It’s time to make this vision a reality with the right tool and mindset. 

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